Your client wants the ERP, the billing system or the AI rollout. Then discovery finds three definitions of revenue, nobody can say which one is right, and the project stalls or never gets signed. Preql gives your client's figures approved definitions with owners, version history and lineage, so the data is ready when the work starts.
1. Discovery turns into reconciliation. The scoping weeks go to explaining why the numbers don't match.
2. Migration decisions nobody owns. Every mapping call becomes a meeting, and the timeline slips.
3. Pilots that can't be trusted. An AI proof of concept gives answers finance won't sign off.

